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AI in Motorsports:
From the Factory to the Track.

In motorsports, every millisecond counts. Racing teams generate immense amounts of data - from sensors, controllers, and simulations. The challenge? Making sense of it all to optimise performance, adapt strategies, and stay ahead.

At SIG Machine Learning, we specialise in AI systems that transform decision-making across key disciplines like aerodynamics, tyres, ERS, control systems, and strategy.

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The Future of Racing: AI at Every Turn.

Motorsports teams balance strategy, setup, and constraints across thermal, mechanical, and aerodynamic systems. AI enhances decision-making at every stage:

  1. In the Car: Real-time optimisation of energy and control settings.
     

  2. At the Pit Wall: Instant insights to adjust strategies, from pit stops to race tactics.
     

  3. In the Factory: Integrate with simulations to refine designs, optimise performance, and prepare setups.

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The AI Advantage in Motorsports.

Racing teams that embrace AI gain the ability to:​

  • Make faster, more informed decisions in high-pressure environments.

  • Predict and prevent issues before they arise.

  • Balance trade-offs dynamically to optimise performance.

  • Unlock new levels of efficiency and reliability.

Introducing Nexgineer™:
AI for Racing Teams

Maximising performance, strategy, and reliability on track.

Nexgineer™ enables motorsports teams to make data-driven decisions faster by optimising vehicle performance, race strategy, and component reliability. AI-driven modelling provides engineers with real-time insights to enhance race execution while managing reliability constraints.

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Leveraging Nexgineer™ for AI Capabilities in Motorsports

Improve Surveillance

AI can assist in analysing telemetry and track conditions, identifying patterns in safety car deployments, weather changes, and track evolution, helping teams anticipate and adapt race strategies.

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Optimise Control Systems

AI models can support real-time energy deployment and overtaking strategies, helping drivers maximise available power while managing thermal efficiency and battery usage.

Enhance Performance

AI can help balance aerodynamics, tyre degradation, and power unit performance, supporting engineers in making setup adjustments for optimal race pace and efficiency.

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Refine Maintenance Plans

AI-driven predictive modelling can help forecast wear in gearboxes, power units, and suspension components, allowing teams to plan part usage and avoid unexpected failures.

Optimise Strategy

AI-powered simulations can help teams assess pit stop timing, tyre selections, and fuel strategies, enabling them to adapt race strategies in real time based on track conditions and competitor actions.

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Why Consider AI Now?

Motorsports teams collect vast amounts of telemetry data, but much of it is not fully utilised in real-time decision-making. AI can help by identifying patterns and predicting outcomes, enabling:

Faster, more informed race strategy decisions.

A proactive approach to managing reliability and component wear.

Optimised energy deployment and race execution.

AI can be integrated into existing engineering workflows to provide immediate insights and competitive advantages.

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Discover AI-Driven Optimisation with Nexgineer™

AI is transforming motorsports, and Nexgineer™ is the platform that makes it accessible.

 

Whether optimising energy deployment and tyre strategies, improving race strategy execution, or simulating alternative pit stop scenarios, Nexgineer™ provides the tools to integrate AI seamlessly into your decision-making.

Learn more about Nexgineer™ and how it can work for your motorsports team.

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Next Steps

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Identify key areas where AI can add value in your upstream operations (we'll help with that).

Start small - deploy AI where it provides quick, measurable improvements.

Scale AI solutions over time as results and confidence grow.

Let’s talk about AI for your team.

Nexgineer™ empowers motorsports teams with tools to optimise strategy, performance, and reliability - on the track and beyond.

If you’d like to explore how Nexgineer™ could work for your team, we’re here to start the conversation.

Learn More...

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